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Phase 1: Technical Foundation
Submit sitemap.xml to Google Search Console
Submit sitemap.xml to Bing Webmaster Tools
Verify no important pages are blocked in robots.txt
Ensure HTTPS is active on all pages
Fix broken links (use Screaming Frog free tier)
Ensure canonical tags are set on all pages
Test mobile-friendliness (Google Mobile-Friendly Test)
Page speed > 90 on PageSpeed Insights (mobile)
Phase 2: On-Page SEO
Each page has a unique <title> tag (50–60 chars)
Each page has a unique meta description (150–160 chars)
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